Manager, SEO AEO
Marketing & Communications
United States · Remote
Posted on Jun 24, 2026
<div class="content-intro"><div class="elementToProof"> <p>Veeam is the Data and AI Trust Company, specializing in helping organizations ensure their data and AI are fully understood, secured, and resilient to enable the acceleration of safe AI at scale. As the market leader in both data resilience and data security posture management, Veeam is built for the convergence of identity, data, security, and AI risk. Headquartered in Seattle with offices in more than 30 countries, Veeam protects over 550,000 customers worldwide, who trust Veeam to keep their businesses running. Join us as we go fearlessly forward together, growing, learning, and making a real impact for some of the world’s biggest brands.</p> </div></div><p></p> <p style="margin-top: 0pt; margin-bottom: 12pt;"><span style="font-weight: bold; font-family: 'ES Build'; font-size: 11.0pt; color: #232323;">About the Role </span><span style="font-family: 'Segoe UI'; font-size: 9.0pt; color: black; "> </span></p> <p style="margin-top: 0pt; margin-bottom: 6pt; color: black;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Veeam is evolving beyond data protection into a broader platform spanning <span style="font-weight: bold;">data security, identity, and AI trust</span>. We are looking for a <span style="font-weight: bold;">Manager, AEO/SEO </span> to help lead the strategy, execution, and team responsible for organic discovery across traditional search, AI answer engines, and generative search experiences.</span></p> <p style="margin-top: 0pt; margin-bottom: 12pt; color: black;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">This person will play a key role in shaping how Veeam shows up across Google, AI Overviews, ChatGPT, Gemini, Perplexity, Copilot, Claude, and other emerging discovery platforms. The role requires a leader who can combine <span style="font-weight: bold;">enterprise SEO maturity, AI search strategy, technical depth, analytical rigor, and team leadership</span></span></p> <p style="margin-top: 0pt; margin-bottom: 12pt; color: black;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">This is a strategic and hands-on role. The right person will be able to translate strategy into clear execution plans, guide team priorities, partner closely with agency resources, support KPI development, and drive work across web, content, product marketing, comms, campaigns, analytics, and technical teams. <span style="color: black;">The goal is to make Veeam more discoverable, more authoritative, more citable, and more recommended across the places where enterprise buyers now search, compare, and make decisions.</span><span style="font-weight: bold; color: rgb(35, 35, 35);"> </span></span></p> <p style="margin-top: 0pt; margin-bottom: 12pt; font-family: 'ES Build'; font-size: 11.0pt; color: #232323;"><span style="font-weight: bold;">What You’ll Do</span></p> <p style="margin-top: 0pt; margin-bottom: 12pt; font-family: 'ES Build'; font-size: 11.0pt; color: #232323;"></p> <ul style=" margin-top: 0in; margin-bottom: 0in;" type="disc"> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-weight: bold;">Lead SEO/AEO Strategy and Roadmap: </span>Define and lead Veeam's global SEO, AEO, and AI search strategy — translating business priorities into measurable organic discovery programs across markets, personas, product lines, and buying stages; support roadmap development covering technical SEO, content optimization, AI answer visibility, entity authority, competitive share of voice, and always-on performance; partner with leadership to operationalize how SEO/AEO supports launches, campaigns, thought leadership, and web experiences.</span></li> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-weight: bold;">Lead the Team and Manage Execution: </span>Manage, coach, and develop the SEO/AEO team — setting priorities, assigning ownership, managing capacity, and creating clarity around roles and decision-making. Build repeatable frameworks and governance models for keyword strategy, prompt tracking, technical audits, content briefs, launch measurement, AI visibility reporting, and competitive monitoring. Manage agency and vendor relationships for strategic output; raise the standard of SEO/AEO work across Veeam by educating stakeholders and embedding best practices into content, web, and campaign planning.</span></li> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-weight: bold;">Drive Technical SEO and Site Authority at Enterprise Scale</span>: Own the technical SEO roadmap in partnership with Web, IT, UX, Engineering, Analytics, and Digital — prioritizing initiatives that improve crawlability, indexation, site speed, structured data, internal linking, information architecture, content discoverability, and conversion paths. Ensure Veeam's web ecosystem is built for both traditional search engines and AI-driven retrieval systems. Translate complex technical issues into business impact and secure cross-functional alignment for implementation.<span> </span></span></li> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-weight: bold;">Build Veeam's AI Search and Answer-Engine Discipline</span>: Define how Veeam measures and improves visibility across AI search and answer engines — supporting prompt strategy and partnering with Marketing Ops on AI visibility tracking, answer sentiment, citation analysis, competitive monitoring, and recommendation-rate measurement. Identify where Veeam is missing, misrepresented, under-cited, or under-recommended in AI-generated answers; partner cross-functionally to strengthen the authority signals AI systems rely on. Ensure Veeam content is structured to be clear, extractable, evidence-led, and aligned to how enterprise buyers ask questions.</span></li> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-weight: bold;">Connect Organic Discovery to Business Impact</span>: Define and track KPIs across rankings, organic traffic, engagement, conversions, AI answer visibility, LLM recommendation rate, competitive share of voice, branded/non-branded discovery, and launch performance. Build performance narratives that help leadership understand what is working, where Veeam is under-indexing, and where additional focus is needed. Use data to influence content strategy, web priorities, campaign planning, and category narrative development. </span></li> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-weight: bold;">Influence Across the Organization</span>: Act as a strategic partner to Web, Product Marketing, Demand Gen, PR/Comms, Brand, Analytics, and regional teams — bringing a clear point of view on how buyer behavior is changing as search shifts from links to answers and recommendations. Help stakeholders understand that SEO/AEO is a technical, content, authority, and measurement discipline — not a publishing checklist. Represent SEO/AEO priorities in planning, launch readiness, QBRs, and executive and strategic business reviews</span></li> </ul> <p style="margin-top: 0pt; margin-bottom: 12pt; font-family: 'ES Build'; font-size: 11.0pt; color: black;"> </p> <p style="margin-top: 0pt; margin-bottom: 12pt; font-family: 'ES Build'; font-size: 11.0pt; color: black;"><span style="font-weight: bold;">What You’ll Bring</span></p> <p style="margin-top: 0pt; margin-bottom: 12pt; font-family: 'ES Build'; font-size: 11.0pt; color: black;"><span style="font-weight: bold;"></span></p> <ul style=" margin-top: 0in; margin-bottom: 0in;" type="disc"> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">7–9+ years in SEO, technical SEO, organic growth, digital strategy, or search — with 3+ years managing direct reports, developing talent, setting team priorities, and leading through ambiguity; background in global B2B tech, SaaS, cybersecurity, cloud, infrastructure, data, or enterprise software preferred.</span></li> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Strong technical SEO expertise across crawlability, indexation, rendering, structured data, site architecture, internal linking, redirects, canonicals, page speed, Core Web Vitals, international SEO, and enterprise CMS workflows.</span></li> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Strong understanding of AEO, GEO, AI search visibility, LLM-driven discovery, AI Overviews, answer engines, citation analysis, prompt tracking, entity optimization, and structured content.</span></li> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Proven ability to build SEO/AEO strategies that connect to business outcomes, not just traffic. Strong analytical skills and experience building dashboards, performance narratives, executive reporting, and KPI frameworks — with hands-on experience in seoClarity, GSC, GA4, Screaming Frog, Looker Studio, Tableau, Power BI, AEM, Jira, and Confluence.</span></li> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Skilled at influencing senior stakeholders and translating technical complexity into clear business recommendations; strong cross-functional leadership across content, web, product marketing, demand gen, PR, analytics, engineering, and agency partners.</span></li> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Experience supporting global launches, enterprise campaigns, thought leadership programs, and large-scale web/content optimization initiatives.</span></li> <li style="margin-top: 0px; margin-bottom: 0px; vertical-align: middle; color: black; font-family: helvetica, arial, sans-serif; font-size: 10pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Strategic, analytical, and operational mindset — able to connect big-picture direction to day-to-day execution in a fast-moving space where best practices are still evolving</span></li> </ul> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">#LI-TS1</span></p> <p style="margin-top: 0pt; margin-bottom: 12pt; font-family: 'ES Build'; font-size: 11.0pt; color: black;"><span style="font-weight: bold;"></span></p> <p> </p> <p style="margin-top: 0pt; margin-bottom: 12pt; font-family: 'ES Build'; font-size: 11.0pt; color: #232323;"></p> <p></p><div class="content-pay-transparency"><div class="pay-input"><div class="description"><p><span style="font-size: 16px;"><strong>What you'll get</strong></span></p> <ul> <li><span style="font-size: 16px;"><span data-teams="true">Unlimited paid time off, 12 paid holidays including 4 global VeeaMe Days for self-care and 24 paid volunteer hours annually through Veeam Cares</span></span></li> <li class="___ccc16d0 fje8fi8 f1ng9h0j f1bwykku f18jd3zf" style="font-size: 16px;" data-uuid="a78978dc-ac89-45cb-90d8-046512111001"><span style="font-size: 16px;">Paid parental leave: 8 weeks for all parents, 16 weeks for birthing parents</span></li> <li class="___ccc16d0 fje8fi8 f1ng9h0j f1bwykku f18jd3zf" style="font-size: 16px;" data-uuid="c1532033-276f-4e8a-a3b5-e95a41390077"><span style="font-size: 16px;">Medical, dental, and vision coverage starting on your first day</span></li> <li class="___ccc16d0 fje8fi8 f1ng9h0j f1bwykku f18jd3zf" style="font-size: 16px;" data-uuid="269bfa66-2d60-4598-8e5b-4cca247a02cd"><span style="font-size: 16px;">Mental health support, therapy sessions, and digital wellness tools via our Employee Assistance Program</span></li> <li class="___ccc16d0 fje8fi8 f1ng9h0j f1bwykku f18jd3zf" style="font-size: 16px;" data-uuid="5f78a25b-2b13-4e0c-8a27-7b2f06f8af85"><span style="font-size: 16px;">401(k) retirement plan with company matching contributions</span></li> <li class="___ccc16d0 fje8fi8 f1ng9h0j f1bwykku f18jd3zf" style="font-size: 16px;" data-uuid="72318735-b901-4780-8fd3-4c5b19dc96de"><span style="font-size: 16px;">Fertility, adoption, and surrogacy support through Maven, plus paid volunteer time</span></li> <li class="___ccc16d0 fje8fi8 f1ng9h0j f1bwykku f18jd3zf" style="font-size: 16px;" data-uuid="ab8637f1-df99-4bd9-ac2a-1038c17e946d"><span style="font-size: 16px;">AirVet: 24/7 virtual veterinary care at no cost</span></li> <li class="___ccc16d0 fje8fi8 f1ng9h0j f1bwykku f18jd3zf" style="font-size: 16px;" data-uuid="acc447d4-7091-44ec-85c6-7041bf41a6c9"><span style="font-size: 16px;">Legal services, identity protection, and supplemental health insurance options</span></li> <li class="___ccc16d0 fje8fi8 f1ng9h0j f1bwykku f18jd3zf" style="font-size: 16px;" data-uuid="f1cae164-1753-4613-9116-6f6cbaa77f39"><span style="font-size: 16px;">Tax-advantaged spending accounts for healthcare, dependent care, and commuting</span></li> <li class="___ccc16d0 fje8fi8 f1ng9h0j f1bwykku f18jd3zf" style="font-size: 16px;" data-uuid="2b56323b-b405-4551-b6ce-3aaf737adb5a"><span style="font-size: 16px;">Opportunities to learn and grow through on-demand libraries (LinkedIn Learning, O’Reilly), mentoring, workshops, and learning events like our annual Global Day of Learning</span></li> </ul> <p><span style="font-size: 16px;"><strong>Compensation Transparency</strong></span></p> <p><span style="font-size: 16px;">Veeam is committed to pay transparency and equitable compensation. For this role, the compensation range below reflects the expected total target compensation (TTC), inclusive of base pay and a competitive performance-based bonus. For roles with a commission plan, the compensation range represents On Target Earnings (OTE), which includes base salary plus variable commission. When determining compensation, Veeam takes into consideration factors such as experience, education, skills, and geographic zone. Offers are typically made below the midpoint of the range.</span></p> <p><span style="font-size: 16px;">In addition to compensation, Veeam provides a comprehensive benefits package, including health coverage, retirement plans, and unlimited time off.</span></p> <div><span style="font-size: 16px;"><strong>U.S. Geographic Zones & Compensation Ranges (TTC / OTE)</strong></span></div></div><div class="title">Zone 1: San Francisco Bay Area, New York City Boroughs</div><div class="pay-range"><span>$177,000</span><span class="divider">—</span><span>$328,700 USD</span></div></div><div class="pay-input"><div class="title">Zone 2: Washington, California (excluding San Francisco Bay Area)</div><div class="pay-range"><span>$162,200</span><span class="divider">—</span><span>$301,300 USD</span></div></div><div class="pay-input"><div class="title">Zone 3: Texas, Illinois, North Carolina, Colorado, Massachusetts, Pennsylvania, Virginia, Oregon, Nevada, Hawaii, New York (excluding NYC boroughs); Sales roles located in Georgia, Ohio, and Arizona</div><div class="pay-range"><span>$147,500</span><span class="divider">—</span><span>$274,000 USD</span></div></div><div class="pay-input"><div class="title">Zone 4: All other US locations</div><div class="pay-range"><span>$128,400</span><span class="divider">—</span><span>$238,300 USD</span></div></div></div><div class="content-conclusion"><div data-pm-slice="1 1 ["ul",null,"li",{"style":null,"checked":null,"value":null,"displayValue":null,"backgroundColor":null,"color":null,"listStyleType":null}]" data-en-clipboard="true"> <p data-local-id="56095010243a" data-prosemirror-content-type="node" data-prosemirror-node-name="paragraph" data-prosemirror-node-block="true" data-pm-slice="1 1 []"><strong data-prosemirror-content-type="mark" data-prosemirror-mark-name="strong">Veeam Software is an equal opportunity employer</strong> and does not tolerate discrimination in any form on the basis of race, color, religion, gender, age, national origin, citizenship, disability, veteran status or any other classification protected by federal, state or local law. All your information will be kept confidential.</p> <p>Personal data collected during the recruitment process will be processed in accordance with our <a href="https://www.veeam.com/legal/recruiting-privacy-notice.html">Recruiting Privacy Notice</a>, which explains how your information is collected, used, and handled in connection with hiring activities. By applying for this position, you consent to this processing. </p> <p>By submitting your application, you confirm that the information provided, including any supporting documents, is complete and accurate to the best of your knowledge. Any misrepresentation, omission, or falsification may result in disqualification from consideration or, if discovered after employment begins, termination of employment.</p> </div> <p><a id="app"></a></p></div>