Event Marketing Manager
Momentive Software
Job Description
Reporting to the Sr. Director of Marketing Enablement and Events, the Event Marketing Manager is responsible for creating and executing thoughtful & effective, results-oriented events that build pipeline and grow the company’s business. The ideal person thrives on incorporating data-driven analytics to refine and hone execution.
A Day in the Life
Lead development of company’s strategy for trade shows, industry events and customer events that differentiates the Momentive brand in the market.
Collaborate with cross-functional stakeholders to ensure alignment on priorities
Proactively evaluate events for participation, and recommend event calendar based on RO
Secure space at approved events and manage all contracts & vendor relationships.
Execute event strategy, including all pre-planning, onsite management of medium and larger events, and post-event follow up to optimize ROI
Establish targets for event performance and report outcomes on a timely basis
Manage suppliers and partners, as required, including negotiating contracts, arranging hotels, renting equipment, setting up and breaking down exhibits, etc.
Coordinate tradeshow plans to maximize company exposure and produce leads aligned to company objectives and areas of focus
Prepare all company representatives for event participation to ensure cohesive execution of event plan, including pre-show, onsite and post-show processes; conduct pre-show meetings, provide comms packages, set expectations for participation, etc.
Manage budgets, including all aspects of event participations (e.g., exhibitor fees, sponsorships, equipment rentals, vendors, logistics, shipping, etc.)
Perform duties, as required, to facilitate the effective and efficient performance of the company’s events program
Motivate BDR and sales team and collaborate on effective event sales techniques, including lead tracking to ensure proper attribution
Create post-event recap reports to recommend continuous improvements for end-to-end events
Ensure regular knowledge and best practice sharing among internal and external team
Submit contracts, purchase orders and expenses on a timely basis and in full compliance with company policies
Support other company events, as needed
We are looking for someone who brings
Experience
3 to 5 years of experience in B2B environment, providing event management
Bachelor's degree required
Technical / Computer Skills
Prior management of event applications and tools like Asana and Salesforce
Proficiency in event management tools, CRM software, and marketing automation platforms
Other Skills
Ability to meet deadlines, handle multiple tasks and work in fast-paced environment
Exceptional organizational skills and ability to manage multiple responsibilities simultaneously
Effective negotiator
Proven ability to execute event marketing strategies that drive business outcomes
Excellent communication, presentation, and leadership skills
Ability to work collaboratively with colleagues and staff to create a results-driven, team-oriented environment
Enjoys problem solving in real time: resourceful, dependable and organized
Knowledge and experience of associations and/or non-profits a plus
Experience working with senior executives a plus
Legally eligible to work in the country in which the position is located
Characteristics
Proactive self-starter, intrinsically motivated
Intelligent, with strong critical thinking skills
Ability to think strategically, paired with high attention to detail in execution
Positive, can-do attitude
Ability to prioritize multiple projects simultaneously, naturally high RPM
Strong interpersonal skills a must; values influencing & building relationships
Collaborative team player, yet also comfortable working independently
Physical Demands
Travel up to ~50% required
Exertion of up to 20 pounds of force is occasionally required and/or a negligible amount of force frequently to carry, push, pull or otherwise move objects in relation to the company’s event participation
Stooping, kneeling, crouching, walking, pushing, and pulling are occasionally required in relation to the company’s event participation
Standing for duration of event exhibit hours (with reasonable breaks) also required
#LI-JF1 #momentivesoftware
About Us
Momentive Software amplifies the impact of over 20,000 purpose-driven organizations in over 30 countries, with over $11 billion raised and 55 million members served to date. Mission-driven nonprofits and associations rely on Momentive’s cloud-based software and services to address their most pressing challenges – from engaging their communities to simplifying operations and growing revenue. Designed to help organizations connect more, manage more, and ultimately expect more, Momentive's solutions are built with reliability at the core and strategically focus on fundraising, learning, events, careers, volunteering, accounting, and association management. Momentive partners with organizations that believe "good enough" is never enough – so they can bring on better outcomes for everyone they serve. Learn more at momentivesoftware.com.
Why Work Here?
At Momentive Software, we’re a team of passionate problem-solvers, innovators, and volunteers who believe in using technology to make a real difference. We dream big, support each other, and take pride in creating solutions that help our customers drive meaningful change. If you’re looking for a place where your work matters and your ideas are valued, you’ll find it here.
Medical, Dental & Vision Benefits
401(k) Savings Plan with Company Match
Flexible Planned Paid Time Off
Generous Sick Leave
Inclusive & Welcoming Environment
Purpose-Driven Culture
Work-Life Balance
Commitment to Community Involvement
Employer-Paid Parental Leave
Employer-Paid Short-Term Disability
Remote Work Flexibility
Momentive Software actively embraces diversity and equal opportunity in a meaningful way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be, which is why we do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
All persons hired will be required to verify identity, minimum age of 18, eligibility to work in the United States (without sponsorship), and to complete the required employment eligibility verification form upon hire.