Manage and execute digital media advertising campaigns across various channels
Collaborate with cross-functional teams and stakeholders to align media strategies with overall business objectives
Present post-buy reports and performance insights to cross-functional teams
Conduct market research and competitive analysis to inform campaign strategies and identify new opportunities
Develop hypotheses and agendas for testing and learning (T&L) initiatives
Lead the strategic planning and execution of digital media activities
Explore, test, and evaluate new digital media channels and platforms
Track, report, and analyze key performance indicators (KPIs) for digital media performance across the assigned region

Qualifications

Minimum 2 years of relevant experience in digital marketing, paid social media marketing, or performance digital marketing
Bachelor’s degree in Marketing, Advertising, Business Administration, or a related field
Equivalent work experience or certifications may also be considered
Hands-on experience managing advertising campaigns across various channels (search, social, mobile)
Strong analytical skills and ability to interpret data to drive strategic decisions
Excellent communication and presentation skills, particularly in cross-functional settings
Familiarity with industry tools and platforms (e.g., Google Ads, Facebook Ads Manager, analytics dashboards)
Certifications are a plus