Marketing Operations Associate - Content Ops
Fanatics
Overview
Are you ready to shape the future of sports fan engagement on a global scale? Fanatics is building a leading global digital sports platform; with the Fanatics App positioned as the front door to fandom. Our vision is to connect with sports fans across their digital journey, creating a sense of community and shared passion. We're building an integrated, personalized, and immersive experience across all Fanatics businesses, igniting the power of sports to foster connections, inspire change, and drive community. We're a team that values collaboration, creativity, and the power of sport to unite people worldwide.
We are seeking an Operations Associate to support free to play game operations and content execution across the Fanatics App and Fanatics Ecosystem Services (FES). This role sits at the intersection of sports knowledge, operational execution, and strategic decision making.
The ideal candidate is deeply knowledgeable about sports, understands how fans engage with live moments, and can translate the sports calendar into compelling in app experiences and campaigns. You will be responsible for ensuring daily game and content operations run smoothly while proactively solving problems as schedules, injuries, and priorities shift.
This role requires flexibility, strong judgment, and comfort working evenings, weekends, and holidays aligned to the sports calendar.
Responsibilities
Game & Content Operations
- Create, configure, and manage daily free to play contests aligned to the live sports calendar.
- Apply deep sports knowledge to identify key matchups, storylines, and moments that will resonate with fans.
- Monitor injuries, line changes, and real time game developments to proactively adjust contests and content.
- Partner closely with Marketing and Product teams to align game mechanics and messaging.
Content & Marketing Operations
- Support the build and maintenance of the FanApp content and marketing calendar across sports, promotions, and free to play.
- Translate sports moments into clear plans for in app content with defined requirements, timelines, and success criteria.
- Coordinate with Creative, Legal, and Marketing to QA assets, ensure compliance, and approve executions.
- Execute daily content and campaign setup, asset management, and live monitoring.
- Provide off hours coverage (evenings/weekends) to launch or update content tied to live sporting events.
Operational Excellence
- Identify gaps, inefficiencies, or risks in game and content workflows and proactively propose solutions.
- Ensure accuracy, consistency, and quality across all live experiences.
- Act as a reliable execution partner in a fast paced, evolving environment.
Qualifications
- 1–3 years of experience in operations, marketing, or content roles; sports industry experience strongly preferred.
- Extensive knowledge of major sports preferred.
- Strong attention to detail with the ability to manage multiple live workstreams simultaneously.
- Proven ability to execute consistently while adapting quickly to change.
- Collaborative, proactive, and comfortable working cross functionally.
- Bachelor’s degree in Sports, Business, Marketing, or related field preferred.
- Willingness to work flexible hours including nights, weekends, and holidays.
- Occasional travel for team offsites or office collaboration.
The base salary range for this role is $70,000 - $77,000 depending on job-related knowledge, skills, and experience. This role is eligible for the Fanatics annual bonus program.
*Salary range is listed in USD; ranges will change based on country of residence. In addition to the base, bonus, and equity, full-time employees are eligible for Medical, Dental, Vision, 401K, paid time off and other benefits like GymPass, Pet Insurance, Family Care Benefits, Free Shipt deliveries, and more. We’ll also give you $700 to set up your home office!
For information about our benefits, please visit https://benefitsatfanatics.com
Launched in 2021, Fanatics Betting and Gaming is the online and retail sports betting subsidiary of Fanatics, a global digital sports platform. The Fanatics Sportsbook is available to 95% of the addressable online sports bettor market in the U.S. Fanatics Casino is currently available online in Michigan, New Jersey, Pennsylvania and West Virginia. Fanatics Betting and Gaming operates twenty-two retail sports betting locations, including the only sportsbook inside an NFL stadium at Northwest Stadium. Fanatics Betting and Gaming is headquartered in New York with offices in Denver, Leeds and Dublin.