Casual Retail Sales Assistant - Australia
Fanatics
Sales & Business Development
Australia
Posted on Feb 17, 2026
Casual Retail Assistant
Role Purpose:
Casual Retail Assistant (Supporter Experience Officer) are responsible for conducting the front-line selling effort, driving sales revenue for the organisation, creating the ultimate shopping experience for members and supporters, and maintaining retail standards through back of house operations. Casual Retail Assistant will drive results through effective communication and a demonstrated ability to work as a member of a winning team. Working within an elite sporting precinct requires professionalism and dedication to the role.
Casual Retail Assistant are expected to work a casual schedule which can include days, nights, and weekends. Availability for Game Days preferred.
Responsibilities:
- Greet members, fans, and customers, asking questions to help make their shopping experience enjoyable.
- Make recommendations based on observations and conversations with fans.
- Help execute a brand connection by ensuring fans enjoy a seamless shopping experience.
- Maintain sales floor and/or stockroom standards with an eye to detail.
- Process sales transactions via the Fanatics Point of Sale System (POS)
- Housekeeping, cleanliness, and general standards
- Maintain the highest standards of professionalism and customer service to ensure the Fanatics Brand and Team/League are always positively represented.
- Seek opportunities to improve average transaction value and improve the customer experience.
- Strive to meet and exceed sales targets.
- Perform additional responsibilities as directed by the management team.
Knowledge & Experience:
- Experience working in retail or sales preferred.
- Ability to work independently and responsibly in a fast-paced environment.
- Availability to work extended hours on game days and during events.
- Possess a fun, professional demeanour.
- Demonstrated ability to build product knowledge of Team/League inventory.
- Demonstrated ability to work as a member of a team in fast paced environments, servicing a diverse fan base.
- Ability to maintain high standards of organization and cleanness.
- Proven ability to overcome obstacles while maintaining a positive, can-do attitude.
- Strong verbal communication skills
- An interest in AFL and Australian elite sports landscape
The job duties list is not exclusive nor exhaustive and the post holder will be required to undertake such tasks as may be expected within the scope/level of the role.
Location: 425 Smith Street, Fitzroy Victoria 3065
Casual Retail Assistant are required to work at offsite venues on occasion.
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
Fanatics Commerce is a leading designer, manufacturer, and seller of licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods. It operates a vertically-integrated platform of digital and physical capabilities for leading sports leagues, teams, colleges, and associations globally – as well as its flagship site, www.fanatics.com.
Fanatics Commerce has a broad range of online, sports venue, and vertical apparel partnerships worldwide, including comprehensive partnerships with leading leagues, teams, colleges, and sports organizations across the world—including the NFL, NBA, MLB, NHL, MLS, Formula 1, and Australian Football League (AFL); the Dallas Cowboys, Golden State Warriors, Paris Saint-Germain, Manchester United, Chelsea FC, and Tokyo Giants; the University of Notre Dame, University of Alabama, and University of Texas; the International Olympic Committee (IOC), England Rugby, and the Union of European Football Associations (UEFA).
At Fanatics Commerce, we infuse our BOLD Leadership Principles in everything we do:
· Build Championship Teams
· Obsessed with Fans
· Limitless Entrepreneurial Spirit
· Determined and Relentless Mindset
Casual Retail Assistant Role Purpose: Casual Retail Assistant (Supporter Experience Officer) are responsible for conducting the front-line selling effort, driving sales revenue for the organisation, creating the ultimate shopping experience for members and supporters, and maintaining retail standards through back of house operations. Casual Retail Assistant will drive results through effective communication and a demonstrated ability to work as a member of a winning team. Working within an elite sporting precinct requires professionalism and dedication to the role. Casual Retail Assistant are expected to work a casual schedule which can include days, nights, and weekends. Availability for Game Days preferred.