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Manager, Strategy - Fanatics Events

Fanatics

Fanatics

Administration
New York, NY, USA
Posted on Feb 14, 2026

About Fanatics Events

Fanatics is building the leading global digital sports platform. Fanatics Events brings that platform into the real world.

We produce large-scale festivals and live experiences that bring together hundreds of thousands of fans and more than 500 of the world’s top athletes, creators, and partners. Our flagship events include Fanatics Fest in New York City and WWE World during major tentpole weekends.

But we are not building just another event series. We are building a long-term platform for sports community, culture, and commerce. The ambition is to turn Fanatics Fest into a defining moment on the global sports calendar. This role will help shape what that becomes by 2030.

The Role

This is not a traditional strategy role. This is a growth role inside a scaled platform.

The Strategy Manager will operate as a force multiplier to the Head of Strategy, serving as both architect and operator while owning high-impact initiatives across the Events business. You will sit at the center of strategy, operations, analytics, and executive communication, partnering directly with leaders across content, talent, marketing, sponsorship, and finance while shaping the future of Fanatics Fest and the broader Fanatics Events portfolio.

You will help define what we build, how we measure it, and how we scale it. You will move fluidly between ideation and modeling, between executive storytelling and hands-on execution. You will not simply analyze the business. You will shape it, improve it, and expand it.

This role is intentionally designed to grow. As you demonstrate ownership and impact, your scope will expand into broader strategic and operational leadership across Fanatics Events, with meaningful visibility across the Fanatics enterprise.

If you want to invent new sports experiences, quantify their impact, and then bring them to life in front of hundreds of thousands of fans, this is that opportunity.

What You’ll Do:

• Own executive materials and strategic updates for Fanatics Fest and Fanatics Events, driving clarity and decision-making at the highest levels of the company

• Serve as a strategic partner to senior leadership across content, talent, marketing, sponsorship, and operations

• Define and continuously refine how we measure enterprise value, including media impressions, social reach, Fanatics ONE growth, new collectors created, and cross-vertical impact

• Lead high-priority initiatives end to end, including new event concepts, international expansion strategy, flagship fan moments, and GTM planning

• Generate bold new ideas and take responsibility for turning the strongest concepts into reality

• Improve processes across forecasting, budgeting, KPI tracking, and reporting through stronger systems and AI-enabled tools

• Partner closely with Finance on ticket forecasts, sponsorship economics, content investments, and ROI analysis, translating insights into clear recommendations

• Build durable relationships across Fanatics verticals and within the broader sports and media ecosystem

• Operate with urgency and ownership during cyclical peak periods leading up to major event weekends

What We’re Looking For:

• 3–5 years of experience in management consulting, high-growth startups, strategy roles, or similarly rigorous environments

• Strong analytical and financial modeling skills paired with creative problem-solving ability

• Advanced proficiency in Excel and PowerPoint, with experience delivering executive-ready recommendations

• Exceptional communication skills and the ability to influence senior leaders

• Comfort operating in ambiguity and independently driving initiatives from 0 to 1

• A builder mindset. You bring ideas forward and take responsibility for turning them into reality

• High ownership mentality with a team-first approach. You elevate others and care about collective success

• Willingness to execute at all levels. No task is beneath you

• Intellectual humility and a growth mindset

• Genuine passion for sports, culture, and community building

• Comfort with cyclical intensity leading up to major events

Achieving our goals requires strong collaboration and partnership between our teams and our internal stakeholders. To best support this, the person who accepts this role is expected to be on site, in office four days per week. To provide our employees with flexibility, we offer a unique benefit where employees at Fanatics' corporate entity can work remotely for up to four weeks per year, which can be taken in daily or weekly increments.

The salary range for this position is $145,000 to $160,000, which represents base pay only and does not include short-term or long-term incentive compensation. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training.


Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.