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Analyst Sportsbook Content

Fanatics

Fanatics

IT
United States
Posted on Dec 18, 2025

As an Associate Sportsbook Content Analyst at Fanatics Betting & Gaming (FBG), you will execute on content strategy as the tip of the spear for the customer experience during the most important nighttime and weekend sports betting moments. With a finger on the pulse of developing narratives you’ll drive customer engagement and enhance the fan experience by capitalizing on live reactionary content that delivers on core business goals and objectives.

The ideal candidate is obsessed with flawless execution via collaborative process, always keeping a critical eye for opportunities to adapt and iterate. This is a dream role for a passionate sports fan and knowledgeable sports bettor with a keen understanding of what makes sports bettors and casino customers love their sportsbook experience.

This role is specific to evening and weekend hourly shifts at an hourly rate of $20/hr- 39/hr based off geo zone this role is Part Time.

The role is remote, with the opportunity to use the Denver, CO office.

Responsibilities:

  • Operate the Sportsbook front end via internal CMS during nighttime and weekend hours.
  • Execute across pre-planned headline campaigns while enhancing live moments with ad hoc content
  • Contribute to CRM and Social executions aligned to cross functional goals
  • Support seamless collaborative daily promotional customer journeys
  • Identify future content opportunities and contribute to daily planning across top events, popular markets, pre-pack parlays, odds boosts, and other tactical approaches
  • Work closely with Trading partners for the activation of new market offerings and strategic organization within the onsite product

Experience and Skills:

  • 0-2 years of relevant experience
  • Passion for sports both domestic and international with an inherent understanding of what fans want
  • An elite level of attention to detail and accountability
  • A passion for executional precision
  • Excellent communication and organizational skills, with the ability to synthesize important information effectively for 24/7 collaborative handoff
  • A team-oriented mindset, excited by the prospect of working within a tight-knit team culture
  • Ability to multi-task in a dynamic and fast moving environment
  • General sports betting knowledge preferred, but not mandatory for the right intellectually curious candidate
  • Flexible work schedule will be required, mainly evenings, weekends, and holidays

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.

Launched in 2021, Fanatics Betting and Gaming is the online and retail sports betting subsidiary of Fanatics, a global digital sports platform. The Fanatics Sportsbook is available to 95% of the addressable online sports bettor market in the U.S. Fanatics Casino is currently available online in Michigan, New Jersey, Pennsylvania and West Virginia. Fanatics Betting and Gaming operates twenty-two retail sports betting locations, including the only sportsbook inside an NFL stadium at Northwest Stadium. Fanatics Betting and Gaming is headquartered in New York with offices in Denver, Leeds and Dublin.