how you will make an impact:

• Define and execute the business strategy to grow revenue, expand channels, and build brand presence in Australia.
• Drive market share growth across wholesale, retail, eCommerce, and B&M channels.
• Identify and unlock new business opportunities, partnerships, and distribution models.
• Full accountability for the Australia P&L, including revenue growth, margin expansion, and cost control.
• In close partnership with the International Head of Product, drive product strategy and assortment planning tailored to the local market.
• Ensure operational excellence across sales, marketing, supply chain, and store operations.
• Build, lead, and inspire a high-performing local team.
• Foster a culture aligned to Fanatics’ BOLD Leadership principles and values.
• Partner with global enabling functions (Finance, HR, Legal, Tech, etc.) to ensure the Australia team is supported and empowered.
• Oversee retail operations, including owned stores and wholesale partnerships.
• Lead eCommerce growth, driving traffic, conversion, and customer experience.
• Manage product lifecycle from concept through to sell-through.
• Ensure compliance with all local legal, financial, and operational standards.
• Act as the face of Fanatics in Australia with partners, licensors, leagues, and other key stakeholders.
• Provide timely reporting, forecasting, and insight to International leadership.

what you bring to the team:

• 15+ years’ leadership experience in consumer-focused industries (retail, wholesale, eCommerce, sports, apparel, or adjacent).
• Proven track record of full P&L management with revenue >$50M.
• Strong experience scaling a business in a high-growth or “build” phase.
• Deep understanding of multi-channel distribution (eComm, wholesale, retail, B&M).
• Product development experience—comfortable leading assortment, buying, and merchandising strategy.
• Strong commercial acumen and negotiation skills; experience working with licensors and brand partners is a plus.
• Demonstrated ability to build, inspire, and retain high-performing teams.
• Excellent communication and stakeholder management skills at executive level.
• Entrepreneurial mindset with hands-on operational capability.
• Strategic thinker with a roll-up-your-sleeves mentality.
• Relentless drive for results and accountability.
• Strong collaborator able to operate in a matrixed, global organization.
• Passion for sports, retail, and delivering for fans.
• Culturally agile and adaptable to a global business environment.

Where You’ll Work and What’s required:

Melbourne, Australia with travel to other Fanatics Offices as required

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Fanatics is seeking an entrepreneurial and results-driven General Manager to lead our Australia business across wholesale, retail, eCommerce, and brick-and-mortar channels. This is a pivotal leadership role with full P&L responsibility and oversight of product, commercial, and operational execution. Reporting into the President of Fanatics International, the General Manager will be accountable for building and scaling the Australia business into a market leader in the coming years. The role requires an executive who thrives in growth environments, is very entrapunerial, can operate strategically and tactically, and has deep experience leading end-to-end consumer businesses. While enabling functions (Finance, HR, Legal, Tech) report into global teams, they will also provide dotted line support locally. The General Manager will therefore play a critical role in ensuring seamless alignment across functions, while directly leading the Australia commercial and operational teams.