Creative Director - Copy

As a Creative Director - Copy at Fanatics, you will help lead our internal studio team in developing and executing bold, integrated marketing campaigns across Fanatics' Sportsbook and Casino. This is a leadership role focused on direction, delegation, team development and concepting.

The ideal candidate is a strong creative leader with a copy background who thrives in a fast-paced, collaborative environment and has experience managing multidisciplinary teams across digital, video, social, and experiential work.

• Lead and inspire a team of copywriters and art directors to deliver world-class creative campaigns that are on-brand, on-strategy, and on-time.
• Oversee the creative execution of integrated marketing campaigns across Sportsbook and Casino —from kickoff through delivery—ensuring consistent quality and cohesion across touchpoints.
• Partner closely with cross-functional teams, including brand marketing, social, media, and partnerships, to align creative direction with business objectives.
• Delegate and assign projects effectively based on team strengths, capacity, and timelines.
• Help shape and approve creative concepts; step into concepting when appropriate, especially for high-visibility or tentpole initiatives.
• Provide clear, constructive feedback and guidance to elevate creative output across the board.
• Cultivate a strong creative culture that encourages collaboration, experimentation, and professional growth.
• Manage and mentor creative team members, supporting their career development and performance.

• 10+ years of experience in creative leadership roles, ideally within an Ad Agency or with a proven conceptual brand marketing background.
• Proven success directing integrated campaigns across a variety of platforms, including digital, social, video, and experiential.
• A portfolio showcasing excellent creative judgment and strategic thinking.
• Strong team leadership and people management skills with experience overseeing designers, copywriters, and art directors.
• Exceptional communication and presentation abilities.
• Comfortable managing multiple projects with competing deadlines in a dynamic environment.
• Thrives in an entrepreneurial, hyper growth environment where priorities evolve regularly and decisions are made quickly
• Team-first mentality, with a willingness to do what it takes to get the job done and a desire to strive for better
• Proven ability to work effectively cross-functionally within FBG and the larger Fanatics organization
• Open to regular travel to events and other Fanatics offices for various offsite and team meetings
• NYC-based candidates preferred, but open to remote or relocation.

Launched in 2021, Fanatics Betting and Gaming is the online and retail sports betting subsidiary of Fanatics, a global digital sports platform. The Fanatics Sportsbook is available to 95% of the addressable online sports bettor market in the U.S. Fanatics Casino is currently available online in Michigan, New Jersey, Pennsylvania and West Virginia. Fanatics Betting and Gaming operates twenty-two retail sports betting locations, including the only sportsbook inside an NFL stadium at Northwest Stadium. Fanatics Betting and Gaming is headquartered in New York with offices in Denver, Leeds and Dublin.