Senior Product Marketing Manager
DataSnipper
Location
Amsterdam
Employment Type
Full time
Location Type
Hybrid
Department
Marketing
We’re looking for a hands-on Senior Product Marketing Manager to help take DataSnipper’s growth to the next level. You’ll sit at the intersection of product, sales, customer success, and our users—shaping how we position our solutions, drive adoption, and make the value of DataSnipper instantly clear.
Why DataSnipper?
DataSnipper is revolutionizing audit and finance through intelligent automation. Since our founding in 2017, we’ve grown into a $1 billion unicorn with a global footprint in over 180 countries. Our impact is rapid, real, and constantly evolving — if you want to be part of a company breaking new ground and scaling fast, this role is for you.
What you will do:
Messaging & Positioning
Own and evolve DataSnipper’s product messaging and positioning across core solutions and new products.
Develop clear value propositions, narrative frameworks, and differentiated positioning against competitors.
Translate customer pain points into sharp, compelling product stories.
Build and maintain messaging guidelines that scale across regions and teams.
Enablement & Content Creation
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Create sales enablement assets that drive adoption and revenue, including:
Battlecards and objection handling
One-pagers, solution briefs, and product explainers
Internal training materials for Sales and Customer Success
Partner closely with Salesand Product leadership to ensure content is used, measurable, and effective.
Equip internal teams with talk tracks and tools to consistently communicate value.
Product Launches & Go-To-Market
Lead end-to-end execution for product launches.
Define launch plans, target audiences, key messages, channels, and success metrics.
Coordinate cross-functional launch execution with Product, Demand Gen, Brand, CS, and Sales.
Drive internal readiness and external rollout through campaigns, announcements, and content.
Market & Customer Insights
Conduct customer and market research to uncover trends, needs, and opportunities.
Partner with Product Management to shape roadmap discussions through market feedback.
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Track competitive moves and create actionable insights for internal stakeholders.
What Success Looks Like:
Product messaging is consistent, sharp, and clearly differentiated.
Sales teams are fully equipped with enablement content they actually use.
Product launches are smooth, aligned, and measurable — with clear impact on pipeline and adoption.
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DataSnipper’s value proposition becomes easier to understand, harder to compete with, and stronger across all channels.
What You Bring:
4–7 years of Product Marketing experience in a B2B SaaS environment, ideally within a scale-up or high-growth company.
Proven ability to develop strong messaging and positioning that clearly differentiates products in competitive markets.
Hands-on experience leading end-to-end product launches, from strategy and planning to execution and measurement.
Strong track record creating sales enablement content (pitch decks, battlecards, one-pagers) that drives adoption and commercial impact.
Ability to translate complex product capabilities (including AI) into clear customer value stories and compelling narratives.
Experience working cross-functionally with Product, Sales, Customer Success, and Marketing, and influencing stakeholders without direct authority.
Excellent written and verbal communication skills, with a sharp eye for storytelling, structure, and clarity.
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Strong customer and market mindset, you enjoy turning insights into strategies that help teams win
What We Offer:
Be part of one of the fastest-growing, profitable unicorn scale-ups in the Netherlands with a global impact
Equity (Stock Appreciation Rights) to share the company's success and growth
Excellent salary package, competitive for top tech talent
Pension plan with a 6% contribution on top of your base salary
28 vacation days per year (full-time) to support your work-life balance
Hybrid work model with at least 3 days onsite in our dynamic Amsterdam office
Daily, freshly prepared lunches by our in-house chef to keep you energized
NS business card for easy commuting to the office
Access to continuous learning and development initiatives to grow your skills
Engage with a vibrant international team spread across five global offices
Company-wide events like DataSnipper GO, where global teams come together
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Access to OpenUp, a mental health and wellness platform supporting your wellbeing
Recruitment Process
Recruiter interview
Interview with the Hiring Manager
On-site assessment
Final interview with the VP
If this sounds interesting to you, please apply. We can’t wait to meet you!