You can become a part of

… a truly aspirational brand, one of India’s fastest growing fintech companies that offers a range of financial services &

products for merchants, kirana store owners and end consumers. Valued at over $2.8 Bn within a short span of 3+ years,

we focus on empowering small business owners and retailers with business ranging from QR & PoS payments to easy

loans to high-yield investment products which in turn enables them to grow and transform. We understand that business

and culture are two sides of the same coin. So, alongside business, we are equally focused on building a culture where

employees succeed unconditionally.

We believe we are in an ever-evolving space with immense opportunity to build for Bharat! Our people will enable this

journey with their ideas, innovations and capabilities. We value diversity, where we encourage different points of view,

ways of thinking, new capabilities to strengthen and improve the lives of our customers. And that is not all, we have a lot

of fun while we explore new ideas, solve real problems, collaborate, connect — and we do it all together.

Connect with us over social media, coffee or call. We promise to excite you with an opportunity that will “change the

game”!

In this role, you have the opportunity to

● Own and scale one of the largest and most strategic markets (South & East India) for BharatPe

● Drive merchant network growth, monetization, and retention at scale across multiple product lines (Loans, Swipe, Speakers, etc.)

● Act as a strategic bridge between central leadership and on-ground execution teams

● Lead and influence a large, high-performing, multi-layered sales organization

● Work closely with cross-functional teams (Product, Lending, Devices, Marketing, Operations) to shape market-

first solutions

● Build and scale distribution across 200+ cities with significant untapped potential

● Drive sustainable and profitable growth in a highly competitive fintech landscape

Responsibilities will include

Functional Expertise:

● Deliver AOP targets across merchant acquisition, lending, devices (Swipe & Speakers), and transaction metrics

● Drive top-line growth, product penetration, and merchant monetization across South & East

● Translate central GTM strategy into region-specific execution plans

● Identify and unlock new growth opportunities, partnerships, and distribution channels

● Drive merchant engagement, stickiness, cross-sell adoption and lifetime value of merchants across the network

● Ensure strong demand planning and supply alignment (especially for devices)

● Ensure optimal team structure, hiring, and capability building across regions

● Establish strong review mechanisms, governance, and execution discipline

● Standardize best practices and drive consistency across geographies

Problem Solving

● Leverage data, market insights, and competition analysis to refine strategy and execution

● Identify gaps in merchant experience, product adoption, and sales productivity

● Drive continuous improvement in processes, conversion funnels, and ROI

Interaction

● Collaborate closely with Operations, Lending, Devices, Marketing, Product, and Data Science teams

● Act as the voice of the market, influencing product and process innovation

● Build strong relationships with key merchants, partners, and ecosystem stakeholders

To succeed in the role

Impact

● Own a significant share of BharatPe’s overall revenue and merchant base

● Directly influence growth, profitability, and market leadership in the largest

regions

● Build a high-quality, deeply engaged, and monetizable merchant network

Challenges & Decisions

● Operating in a highly competitive and commoditized fintech landscape

● Balancing aggressive growth with merchant quality and profitability

● Driving execution consistency across diverse and large geographies

● Managing and inspiring a large distributed workforce

● Influencing cross-functional stakeholders towards desired outcome

● Guiding Program Mgr/GTM/Trainer for validating hypothesis and deepening

execution

Qualification & Experience (type

& industry)

● MBA a tier 1/2 institute

● 12+ years of Sales experience

● Expert at Sales & Distribution

● Proven track record of managing large-scale, multi-region sales teams

● Experience in Fintech, Telecom, Consumer tech, FMCG and Ecommerce are

preferred.

● Startup experience is highly valued but not necessary

Skills & know-how

● Strong expertise in Sales Strategy, Distribution, and Network Scaling

● Deep understanding of fintech ecosystem and merchant-led business models in

India

● Data-driven decision making with strong analytical orientation

● Proficient in excel and powerpoint skills to be able to analyze information and

provide key guidance

● Ability to drive multi-product sales and cross-sell at scale

Behaviors

● Strong ownership mindset with bias for action

● Ability to think strategically and execute hands-on

● Excellent stakeholder management and influencing skills

● Ability to influence cross-functional stakeholders and leverage for driving impact

● Proven ability to lead, inspire, and scale high-performing teams

● Resilient, adaptable, and thrives in a fast-paced environment